The Children's Book Marketing Podcast
The Children’s Book Marketing Podcast teaches self-published children’s book authors how to use branding to connect with readers, leverage content to sell more books, and grow a business that goes beyond the book.
Episodes
24 episodes
Children's Book Author's Dilemma: To Vend or Attend - Deciding with Intention
In this episode, learn how to define with intention your preference to vend at events or attend events as a participant. Plus, stick around till the end for a super helpful segment called the "Tip of the Week" where you’ll receive one simple pi...
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Season 2
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Episode 24
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22:56
Ep 23: Tax & Bookkeeping Tips To Keep Your Children’s Book Business Out of Trouble
Welcome to the Children's Book Marketing Podcast! In this episode, I sit down for a Conversation with The Savvy Accountant, Atiya Brown. She is a licensed CPA, author of the book "Savvy Tax Strategies for Small Business Owners," and what she ha...
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Season 2
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Episode 23
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34:03
Ep 22: Navigating the Grant World: How to Secure Funding for Your Children's Book Business
Welcome back to the Children's Book Marketing Podcast, where we delve into the world of children's book writing, publishing, and marketing. In today's episode, we have a very special guest, Linda Peavey, who is an expert in grant writing and se...
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Season 2
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Episode 22
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39:15
Episode 021: How To Craft Your Amazon Strategy for Consistent Children’s Book Sales
Have you been unclear on how to make Amazon’s marketplace work for you? It took two years, but I have discovered a strategy for selling children’s books on Amazon that you can adapt to achieve your own goals. To find out what it is, so you can ...
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Season 2
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Episode 21
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25:52
Ep 020: The Most Important Relationship That Will Get Your Children’s Books Into Local Libraries
Ever wonder how to get your children’s books into your local library? Well, find out how by learning the process from a community librarian that shares what you need to know about building relationships and using reviews to get your children’s ...
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42:02
What You Need To Know About Listing Your Children’s Books With A Book Aggregator
Are thinking about selling your children’s books through a book aggregator? Whether you’re on the fence about who to partner with, or whether to work with one at all, you’ll want to tune in for this episode. Not only do I take you behind the sc...
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Season 2
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Episode 19
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26:00
3 Reasons You Should Begin Building Your Email List, Like Yesterday
You have probably heard that you need to start building an email subscribers list, but why it’s necessary may not be obvious. Listen to this episode to find out what you’re able to do more of when you can connect to your children’s book communi...
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Season 2
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Episode 18
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19:18
Ep 17: How Not To Waste Money When You Use Ads To Promote Your Children’s Book
Join me for a conversation with Facebook & Instagram Ads Strategist, Stacy Zeal. Her runs an agency that helps product-based small businesses avoid wasting money running ads to reach your children’s book readers.
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Season 2
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Episode 17
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29:04
Ep 16: Your Blog Is Just The Beginning, A Conversation With Content Creator, Charnaie Gordon
Join me for a conversation with author and content creator, Charnaie Gordon! We talk about the importance of having a blog and the long-term impact of consistently creating content. Plus, we discuss how children’s book authors can extend their lov...
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Season 2
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Episode 16
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31:15
Ep 15: The 3 Must-haves That Serve As The Basis Of Your Children’s Book Messaging Strategy
In this episode of The Children's Book Marketing Podcast, you'll learn where your message ...
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Season 2
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Episode 15
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22:41
Ep 14: Content Creation Without The Chaos, Shortcuts You Can Start Using Today
Welcome to Season 2, Episode 14 where you will discover how you can save time with content creation using shortcuts that I use every day. To make it easy, I'm sharing the
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Season 2
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Episode 14
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21:51
Ep 13: 5 Ways To Deliver Digital Content About Your Children’s Books
This episode provides an overview of the 5 different ways to deliver digital content to people who will read your children’s books, and guidance to select the right digital platform for you to connect with them. Listen to my explanation ...
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Season 2
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Episode 13
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31:31
Ep 12: Lessons Learned From The First Season Of Hosting The Children's Book Marketing
Now that the podcast has officially crossed the one-year old threshold, I’ve learned a lot about how to proceed. In this episode, I share what’s to expect for the upcoming season and what brought about the shift. Also, I explain the fun new int...
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Season 2
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Episode 12
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22:35
Ep 11: Now, You’re Ready To Launch, It’s Time To Release Your Children’s Book
In this episode, I go behind the scenes of The Children’s Book Launch Stages. This last one is simply called the Launch Stage. This is the third stage, designed to help you release your children’s book with a clear understanding of what to do, ...
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Season 1
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Episode 11
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21:36
Ep 10: What to do as you move into the Pre-sale Stage of Your Book Launch
In this episode, I go behind the scenes of the Pre-Sell Launch Stage. This is the second of three stages designed to help you manage your children’s book launch without fear, hesitation, or confusion. There’s a clear point in time when your sel...
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Season 1
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Episode 10
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21:42
Ep 9: Breaking Down Your Launch Starting With Pre-Marketing
In this episode, I go behind the scenes of a proven marketing approach to make sure your children’s book launch is manageable and free from chaos. Pre-marketing Stage is the first of 3 stages, and that’s what is covered here. Links me...
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Season 1
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Episode 9
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31:55
Ep 8: Why You Should Definitely Release Your Children's Books As A Series
In this episode, learn 7 reasons why you should definitely release your children’s book as a series, when you should release the books in the series, and what my two main goals are for choosing to do so. If you’ve ever considered whether to rel...
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Season 1
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Episode 8
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38:54
Ep 7: Going Direct To The Printer Vs Using Print On Demand
In this episode, learn what you need to know about making the right production decision for printing children's books. You have a choice between Print On Demand for your children's books, or going Direct To Printer for production. But, if you c...
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Season 1
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Episode 7
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27:55
Ep 6: What? What to say on social media that will get your audience to tune in and keep coming back
In this episode, I’ll tell you the what to say to your audience of readers, and introduce you to what’s inside a content plan that’ll keep you on track to communicate with consistency and intention. And so, here we are, in the third and final i...
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Season 1
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Episode 6
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26:59
Ep 5: Where? Where To Start Communicating With Your Ideal Reader
In this episode, I’ll tell you the where to share content you create for your readers, and tips to keep you from getting overwhelmed by managing too many social media accounts. I’m over the moon with joy about that because creating a podcast ha...
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Season 1
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Episode 5
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21:58
Ep 4: Who? The First Most Important Thing To Know About Creating Content For Marketing Your Book
In this episode, I’ll give you the secret to how you know who to aim all of your marketing efforts toward, and I’ll walk you through a quick exercise to help you zone in on them. Today’s show starts a series that is all about content. Big quest...
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Season 1
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Episode 4
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29:36
Ep 3: A Call to Action, The Story Behind How This Podcast Was Created
Tune in to find out how and why The Children’s Book Marketing Podcast was created, and learn about the novel approach taken by the show’s host to advocate for diversity in children’s books. This episode takes you into the heart and mind of a mo...
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Season 1
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Episode 3
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22:17
Ep 2: 3 Content Marketing Tips To Adapt To The Chaos Of The COVID19 Pandemic
Tune in to learn how you can adapt your marketing content to survive the COVID19 pandemic and sell more children’s books. This episode reveals top trends in parents’ purchasing habits and household needs that have been forced by sheltering in p...
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Season 1
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Episode 2
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19:31
Ep1: Welcome To The Podcast That Makes Marketing Easier For Children's Book Authors
Tune in to hear what’s in it for you if you listen to The Children’s Book Marketing Podcast. In this very first episode, you’ll find out how this podcast is going to change the way you view marketing and teach you strategies that help you sell ...
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Season 1
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Episode 1
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19:24